Digital Marketing is the art and science of promoting brands, products, and services using digital technologies and channels. It involves a wide range of activities, such as search engine optimization (SEO), social media marketing, content marketing, email marketing, and online advertising. By leveraging digital platforms and tools, businesses can reach their target audience, attract qualified leads, and convert them into customers. Digital Marketing offers a strategic and measurable approach to marketing, allowing businesses to optimize their campaigns, target specific demographics, and track the return on investment (ROI) of their marketing efforts.
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